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Home » Blog » 6 Advance SEO Techniques That’ll Increase Your Website Traffic

6 Advance SEO Techniques That’ll Increase Your Website Traffic

6 Advance SEO Techniques That’ll Increase Your Website Traffic

The maximum amount of all the web traffic begins with the search engine and that’s why it is important to invest in the SEO of any website.

Proper search engine optimization enhances or improves the search ranking of the website which gives more and more traffic to the website from which you can convert and generate more and more revenue from it.

  • User Data Research

There are numerous individuals to consider SEO something fundamentally specialized, at last, it is generally about making sense of what your clients need and need, and after that conveying it.

The better you can address your gathering of people’s issues with your substance, the higher the odds they will click your features, read your articles, hop on your email list as well as purchase your item.

For finding more and more audience, all you need is a keyword that has a higher search input and makes sure your website should rank higher among that keyword.

Optimization and creation of Landing Page:

When somebody clicks on one of your connections in the list items, where do they arrive? Odds are on your landing page, a blog entry, or a comparable piece of your site.

Be that as it may, particularly when your objective is lead age and additionally deals, it’s regularly better to utilize a point of arrival. By creating a landing page on various important and popular pages you can gather numerous links and attention.

  1. Repurpose Content: 

We as a whole realize that quality written substance makes all the difference and a large number of us continue making new substances all the time for that very reason.

Be that as it may, regardless of whether it works, it can get quite comprehensive. A cleverer or smarter methodology is to utilize a similar substance and repackage it in various structures.

You can utilize the repurposed substance to get consideration on and joins from profoundly definitive sites.

  1. Update the older content: 

Since we are now looking at utilizing existing substance as opposed to making an extra one, refreshing your current posts and pages is additionally one of the further developed SEO strategies.

Google welcomes updated content. It’s one of their positioning criteria and the motivation behind why they began demonstrating distributing dates in their indexed lists.

  1. Optimize Permalinks: 

Permalink is a game plan that comprises an augmentation and a root.

The unpracticed ones discover a site and its pages and post through permalinks. Solid permalink structures are basic to your site’s prosperity.

  1. SEO Optimized Theme:

SEO Optimized themes subjects enable Google to comprehend the viability of the webpage and it likewise makes it simpler for Google to follow the substance.

To utilize enhancement for directing people to your webpage, it is vital to offer a satisfying background for guests and offer a site that heaps rapidly.

To be flexible enough to see any changes in the market, SEO Service India provide all aspect of marketing, follow the latest trends, and well implemented SEO. SEO service India provides the best facilities and to support to the clients.

  • Published on
  • July 16, 2020
  • By
  • SeoServicesIndia

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Hire An SEO Agency In Delhi For Business Growth In The Pandemic?

Almost one-third of the world’s population has the situation to stay in their homes due to the coronavirus pandemic. This pandemic is impacted in every area of our lives. Most people follow the social distancing protocol to protect themselves from this pandemic, and it also affects the economies all over the world. Essential businesses are carried out to take their orders and deliveries, whereas the non-essential businesses are ordered to close. Developing and adopting a recovery growth plan will help any business in order to overcome the impact which has given by this pandemic.

Get into the SEO marketing 

  • You have to maintain your website and improve digital relevance as well.
  • You are in need of developing new content.
  • You have to ensure that all your local maps and listings are accurate.
  • You have to post content related to the coronavirus pandemic.

When you are following the ideas mentioned above, it will be helping your customers see that you are paying attention to this crisis, and you are taking action in a way to combat the negative impact.

Reasons to Hire an SEO Agency In Delhi

There are many challenges that many companies are facing during this pandemic issue. Most of the business owners are using this downtime in order to focus on growing their company. So, when you are decided to hire an SEO agency in Delhi, they will allow your business to keep in touch with your clients and customers using some strategies. Here are some of the reasons you have to focus on the SEO during this pandemic, they are as follows,

  • Most people are using work from home setup, and it is obvious that they will be spending more time on their mobile phones and computers. Hence SEO will be your solution in order to combat the impact of this pandemic on your business.
  • During this outbreak, many goods are not available and easy to find. You have to know about the fact that, when the goods are insufficient, people will definitely go for online shopping. This is the same in the case of business, and clients are looking for online service providers. You have to start focusing on the ranking of the products you are offering.
  • SEO will be providing you a long-term gain. Optimizing your online presence took a lot of months to work. So, if you are using this time in order to build your content, you can able to prepare your business for better sales for the upcoming months. This type of marketing is the only way to reach your target market after the pandemic. Hence you have to invest in hiring the reputed SEO.

Now it is the time to get in touch with the SEO professionals if you do not know about how to approach the Covid-19 crisis. They will be helping you by creating a plan which will work to make the recovery process. So, start by hiring the reputed SEO Agency In Delhi in order to increase the number of visits to your site.

  • Published on
  • May 28, 2020
  • By
  • SeoServicesIndia

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Why White Label SEO Services so famous for businesses ?

If you are among the digital marketer, then, you must be familiar with the growing popularity of the white label SEO services. This is solely due to the available opportunities for digital marketing in the current scenario. Any business that is considering a hike in the online traffic and looking for ways to generate leads, pick white label SEO services for best growth opportunities. The creators of online businesses have to deal with certain challenges. Such situations generate the need for various services that are aimed at extending the customer’s outreach.

In recent times, white label SEOs services have boomed in the market due to the limited resources in-house including everything related to the online business. They became the saviors by outsourcing the needs of every SEOs client and saving time and money at the same time.

Understand White Label SEO Services:

They are in the practice of outreaching the needs of the SEO clients to the third party. White Label SEO works between the requirements of the clients and the delivering SEO company. They redirect the needs of their clients to an expert SEO company.  Using SEO Reseller is an amazing way to contribute your clients with high-quality SEO services in India. It involves the wide range from search engine positioning to keep for keyword phrases. Keeping in mind the tough competition nowadays, certain dedicated firms also offer keyword analysis, PPC, content creation, Link management, and even page analysis.

The concern of accelerating the visibility over the web has given a golden opportunity for the White Label SEO business to thrive in the market at a rapid rate. Using professional optimum SEO services has become a fundamental element to flourish your business online. Other than that, White Label SEO service has many other benefits that provide to be an excellent asset for the company. Some of them are listed below.

  • Agencies could target their expertise area: There are plenty of fields in this business including web designing, e-commerce support, customer acquisition, and various backend procedures. Due to such broad SEO services, it may overburden a single agency and still not able to beat the needs of high quality. Thus, it is better to opt for SEO white label instead.
  • Cost-effective: It is quite expensive to maintain the in-house SEO team. Therefore, it is fine to outsource the needs of your clients that would also reduce the total budget, thus, ending with higher profits in no time.
  • Develop your brand: Imagine using high-quality SEO services under your name. And be prepared to be on the first page of Google. This is an excellent way to water your brand at such a platform, attracting more and more clients down the road.

Making quality with less time and thriving the business with investing less money. This is the reason why White Label SEO is getting so popular.

If you are ready to boost your agency with an expert white label SEO, you are just a click away http://www.seoservices-india.in/. Consult SEO services in Delhi and make your business happen now!

  • Published on
  • April 22, 2020
  • By
  • SeoServicesIndia

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How To Recover Your Website From Google Core Update?

Google Core update

Google’s search algorithm has undergone seismic shifts in the past three years. Particularly for YMYL websites, such as medical, financial, or legal content, the core update has caused massive spikes and tanks in traffic.

If you have noticed sudden changes in your website’s traffic, then chances are you were too affected by the Google Core Update. You can either hire an SEO Services in Delhi or do it on your own.

Here are a few ways to recover from the Google Core Update.

1. Leverage Real Expertise

Google loves content created by experts. That’s why it is crucial to add author bios in your website. Make sure to create a dedicated biography page for each of the authors on your site. Another way to leverage real expertise is by including the name of the author on each blog you publish. This enhances your authority and therefore prevents you from being affected (negatively) from Google Core Update.

2. Minimize Aggressive Ads

We know ads are a great way to make money, but adding too many ads on your website can do more harm than good. The page layout algorithm, which was launched in 2012, is still in effect. So if there are too many ads on your site above the fold or an otherwise distracting ad implementation, you’re more likely to get affected by Google Core Update.

3. Add Trust Signals

One of the best ways to improve the E-A-T score is by adding trust signals to your site. These signals include reviews, awards and recognition, certifications, and other information that make people trust your brand. These not only ensures your visitors that you are doing something you know, but it also helps boost the credibility of your site.

4. Improve Content Quality

If there’s one thing I learned from the Google Core Updates, then it’s that the content quality matters a lot – particularly for YMYL content. The content you publish must be well-researched, unbiased, contain citations from trusted publications, and mustn’t contain too many grammatical errors. Make sure to structure your content using different headings and subheadings to improve readability. Other things that matter in content quality, include:

  • Supporting claims with evidence.
  • Alt text tags on images.
  • Captions on all images.
  • Sufficient content depth.
  • Author bios on the blog page.

Conclusion

Recovering from Google Core Update ain’t tough, given that you upload high-quality content, leverage expertise, and minimize aggressive ads. If you’re still unable to recover from the update, contact SEO Services India.

Our team of dedicated SEO professionals will help you understand the effects of the update on your website and recover from it. What makes us the best SEO Services in India is that we will even prepare you for the upcoming updates.

The Latest Google Search Console Updates: What You Need to Know

New Removal tool launched by Google Search Console

Google has launched a new tool within the Google Search Console known as “removals” tool. This tool does three things:

1. It allows you to hide URLs temporarily from showing in the Google search.

2. It displays which of your content is not on Google because it is outdated.

3. It shows you which of the URLs are filtered by Google’s SafeSearch adult filter.

temporary removals request

How to Access the New Removal Tool?

In order to access the new “removal” tool, open Google Search Console, and then click on “Removals” under the “Index” menu.
Or, you can click on this link (https://search.google.com/search-console/removals) to access the tool.

Let’s have a look at the features of this tool in-depth.

1. Remove URLs Temporarily

It allows you to hide your URLs from appearing on the Google search results for around six months. However, if you want to remove the page permanently, you’ll need to block the URL using a 404 or robots.txt. In this, Google gives you two options:
• Hide URLs from Google SERPs for six months and clear the cached copy of the page.
• Clear cache URL that wipes out the page description snippet in search results until the page is crawled again.

2. Outdated Content

Most SEO companies in India consider this as an excellent thing for webmasters. It provides information on removal requests made through public Remove Outdated Content tool, that can be used by anyone (not just site owners) to update the search results showing information no longer present on a page. You can see a history of all requests made to update or remove the outdated content on your site in the last six months.

3. SafeSearch Filtering

This section displays the pages that are marked as adult content. Most often, Google blocks these kinds of content. Users can report specific URLs as adult-only, and Google then reviews the pages. If Google feels that the content should be filtered, then the URL is tagged as adult content. Previously, it was hard to identify the pages that were blocked as it was being labeled as adult content. So this would help communicate that.

Google search console’s address tool update to help you move your site

The change of address feature was available in the old Google Search Console interface. However, when Google shut down the old interface, this feature was also eliminated. Fortunately, Google reintroduced this feature.

Google serach console change of address

What is the Change of Address Tool?

This tool is a way to tell Google that you are moving your site to a new address. For example, if you are moving from www.example.com to www.example2.com. You can use the Change of Address tool to inform Google when you move your website from one domain to another. This tells Google about the change and helps redirect old site visitors to your new website.

How to use it?

Open Google Search Console and go to settings. You’ll see the option to change the address.

The first step to using the change of address tool is setting up 301 redirects from your old site to the new one. This will help you bring visitors who are entering your old URL.

Once you have completed the first step, you can enter the new URL and update the same on the Google Search Console.

What if I don’t Tell Google When Changing My Domain?

If you don’t inform Google when migrating from one domain to another, you will likely lose a lot of traffic. Google will show your old URL on the results page, and you’ll have to start your SEO from scratch.

When you tell Google about changing the domain, Google will redirect your visitors to your new site. Additionally, it will show your unique URL in the search engine results page.

Note: It might take up to 180 days to complete the moving process after you have initiated the request in Google Search Console.

Both the “removal” tool and the “change of address” tool are the fundamental tools used by SEOs and webmasters to indicate changes on their site to Google. This will prevent you from getting penalized by Google.

SEO Services India is the best SEO company in India. If you’re new to digital marketing or are looking for some help in the same, our experts can assist you. All you need to do is tell us your requirements, and we will make a custom plan for your business.

Switch Your Website From HTTP To HTTPS To Avail Immense SEO Benefits

Switch Your Website From HTTP To HTTPS

Security is a ranking signal that Google uses to rank a website. Google has started a mission to make HTTPS a standard security protocol to be followed by all sites. But what’s the difference between HTTP and HTTPS? How does it truly make a difference in your SEO?

Difference Between HTTP and HTTPS

HTTP is an acronym for HyperText transfer protocol. It is widely used to transmit and receive information through the internet.

HTTPS, on the other hand, is an acronym for Secure HyperText Transfer Protocol. It ensures the safety of the information on a website. It prevents hackers from gaining access to confidential information via the internet.

Is HTTPS Necessary for Everyone?

Previously, HTTPS was only necessary for websites that accept online payments or other confidential information about their customers. However, after Google started considering security as a ranking factor, it has become mandatory for every website to migrate from HTTP to HTTPS, irrespective of whether you accept payments or not.

SEO Benefits of HTTPS

1. Safer Sites
With the rise in the number of cyberattacks, protecting users’ information has become more than important. Implementing HTTPS implies that your customers’ data is sheltered. This increases the trust factor of your website.

2. Google Rankings
Google loves sites that implement HTTPS. As mentioned above, security is a ranking factor. As soon as you implement HTTPS, you’ll notice a slight improvement in your Google rankings.

3. Increased Security
HTTPS adds respectability to your site. It ensures people and Google that the data you have is safe and that it can’t be hacked easily.

4. More Referrer Data
Whenever traffic passes from a secure HTTPS website to a non-secure HTTP website, the referral data may get stripped off. When you have an HTTPS website, you will attain more secure and detailed information about your visitors.

How to Switch from HTTP and HTTPS?

One of the best ways to migrate from HTTP and HTTPS is by buying an SSL certificate. As soon as you install the SSL certificate on your website, your site will change from HTTP to HTTPS.

SEO Services India is the leading SEO service agency in India. From improving your SEO to maintaining your website’s position in the SERPs, we can certainly help you with your online journey.

Why a Business Needs Both SEO and PPC: Two Is Better Than One

Which one is better ppc seo

Many marketers believe PPC is better than SEO, while others believe the opposite. Though they both are distinct strategies, they have only one goal, i.e., boost website traffic. When used together, you will get the maximum benefit from each.

If you’re new to SEO or PPC, it is recommended to hire the best SEO services in India. They will ensure that you get the maximum return on investments.

Here are a few reasons why your business needs both SEO and PPC.

1. Better Online Visibility
When you use both SEO and PPC, your visibility in the SERPs will increase significantly. Searchers will get to see your website twice in the SERPs, which can increase the web traffic. It also leaves the impression that you’re an established business in your industry.

2. Data from PPC can be used to Fuel SEO Strategies
As you know, SEO is a long-term strategy, while PPC gives results from day one. It requires a lot of time to check if your SEO strategy is compelling enough. But, what works for PPC often works for SEO. This means you can gather enough insight in less time. You’ll have a good idea of how to create title tags, write meta descriptions, and page content that both your audience and Google loves.

3. Improved Quality Score
Optimizing your website for SEO means eliminating any possible errors in your site. As you might know, Google considers the quality of the landing page to give an ad a quality score. A page that has been SEO’d correctly often exceeded the requirement to garner a high-quality score. This, in turn, will reduce the cost-per-click for you.

4. Use expensive PPC Keywords in your SEO Strategy
PPC gives you a clearer idea of what keywords your target audience is using to find your business in real-time. Besides, the most used keywords are often expensive and require a huge marketing budget. But, you can use the insight to fuel your SEO strategy.

If you’re looking for an SEO company in Delhi, then you’re at the right place. SEO Services India is the Best SEO company in Delhi. We have a separate team for PPC management services and SEO services, yet the two teams collaborate once in a while to provide you the best possible results.

How Nofollow Links Will Now Affect Rankings?

seo services india

When you link to a website’s content, you vote for them as a quality post. Google then counts the number of links to determine the ranking of the site. However, if you wish not to vote the content, you can add a nofollow attribute in HTML.

A nofollow link is an HTML attribute that tells Google to ignore it while indexing the page. Nofollow was introduced to prevent blog comment spam.
However, after around 15 years, Google made tweaks in the nofollow attribute.

Google Now Treats Nofollow As A Hint

On September 10, 2019, Google announced:

“When nofollow was introduced, Google would not count any link marked this way as a signal to use within our search algorithms. This has now changed.
All the link attributes — sponsored, UGC, and nofollow — are treated as hints about which links to consider or exclude within Search.
We’ll use these hints — along with other signals — as a way to better understand how to appropriately analyze and use links within our systems.”

The update has created confusion in the SEO community about how to use this to boost rankings. Even a lot of SEO services agency India aren’t quite sure about the update. Fortunately, we are. And that’s what makes us the best SEO services in India.

Benefits of Nofollow Link

A lot of websites automatically place nofollow in all links on their site. This means they were taking unwanted advantage of multiple links irrespective of their credibility and authority. This created an unfair situation for publishers and marketers opting for legitimate SEO practices for boosting their rankings.

But now, after the update, Google will rank websites based on content quality. This allows Google to rank pages more accurately, while still providing relevant content to the searchers.

What impact will the Nofollow link will have now?

Websites who want to rank first on the search engines are already buying nofollow links. Since Google now considers nofollow as a hint, it can give a boost to the site linked to and even commercialize nofollow links.

However, the update will also encourage fairness and transparency in linking practices.

Final Thoughts

It is crucial to use links in your content. A good combination of nofollow and dofollow links will help you achieve maximum visibility on the internet and get the desired traffic too.

If you’re not sure how to leverage nofollow links, you can contact SEO Services India. Being the top SEO company in Delhi, we have a dedicated team to take care of your SEO.

Podcasting or Blogging which one is better for Online Brand Promotion

ORM Services in Delhi

Introduction of Podcasting or Blogging

Blogging

The blog started with a digital newspaper in the late 1990s, and everyone wrote everything from low-budget trips with their mom to five-component recipes and interior design.

Podcasting

Podcasts are becoming more and more popular SEO Services India. In addition, last month, 32% of the population listened to podcasts, but that rate increased in 2008 by 9%.
As a marketing expert, you may wonder what is best for Blogging and podcasts.
This is what you need to know.

Blogs and podcasts: pros and cons

When it comes to closed-loop analysis and marketing, the podcast is still in its infancy. The limitations of Best SEO Services in Delhi:
1. Search limits (SEO)
2. No link or call to action
3. There is no way to see the content of important information
4. The fundamental analysis does not provide much information
5. There is no potential natural opportunity

Therefore, blogs have distinct advantages over the following podcasts:
1. No special equipment required (HubSpot, Medium, Squarespace allows you to write and manage blogs in minutes)
2. Easily optimize your search
3. Allows readers to control the content consumption environment (comfortable to browse content)

Benefit of podcasting

Provide information directly from a reliable source
Podcasts enable organizations to provide real-time data directly from reputable and dependable sources. See the podcast “Modern Babies” managed by the Genea fertility clinic. Interviews with infertility therapists can explain the experience of waiting for a family of infertility treatment process options and provide expert advice throughout the process.
This type of content is less troublesome than the process of accessing and registering material because the process allows you to build trust and confidence. You can extend the coverage of your podcasts by creating content for social media where podcasts are used live and by reusing podcasts from blog posts.

Blogs and podcasts:

You think starting to read this has a definite answer to this question. Is it a blog or a podcast? The fact is that both complement their weaknesses. It takes time to optimize the podcast search fully. Currently, there are a few protocols to appear in research, such as dedicated ORM Services in Delhi.
Of course, the marketing strategy must be a combination of several platforms. Combine blogs, podcasts, websites, social networking sites, and all of the available channels to create a comprehensive marketing strategy.
If you have a great editing team, this is a blog. If you are passionate about a product or service and maintain an employee-friendly personality podcast, take advantage of an organization that cannot 100% outsource.
An honest and precious empathy on a platform where the role of buyers exists There is undoubtedly no error when creating

Content is not just a blog

To have this content displayed in a specific format to make it easier for online visitors to understand Online Reputation Management consultants. This is part of the primary form of Gif, video and image content, and you’ll know if it’s a big deal for podcasts to compete in the same setting.
Finally, the branding method allows you to conclude that you can choose according to the target and the nature of the business.

10 Marketing Tips To Increase Your Sales This New Year

Social Media Marketing Services delhi, social media marketing in india, Social Media Marketing Services, social media marketing

As the countdown to the biggest festival named New Year’s Eve begins, it’s time for businessmen to pull up their socks and some customers to their products. But, how do you market your brand without being too obvious? How do you attract more customers to buy your products during this festive season? Find out the solutions in the following steps.

1. Social Media Marketing

Social Media Marketing services are in vogue due to the technological improvements in the online marketing sector. More people spend time on social media than over the search engines. This is where you must be focused on putting out the best of what’s in your pocket. The techniques of social media marketing in India are followed globally; they run on emotions. Target your audience by posting descriptive content with multiple relevant adjectives.

2. Videos

Studies reveal that videos tend to attract a better conversion rate due to their visually stimulating factors. Create and edit a video displaying your important products and don’t forget to embed captions. Not everyone listens to the audio.

3. Blogs

With the increasing pressure to create the best environment with limited resources after Christmas, people will look for DIYs over search engines. SEO Services India provides the best Social Media Marketing Services Delhi has ever seen. Contact them to design a timeproof marketing strategy for your business.

4. Content

Content is your gateway to the world of permanent customers. Make a strategy for posting alluring content on Social Media and your website to create a strong base of your customers that come back again and again to gain information.

5. Email Marketing

When you’ve posted a couple of blogs and posts on social media, it’s time to let your customers know about your products through email. Design a captivating theme for your email and connect with your audience better by targeting their needs.

6. Facebook Marketing

SEO Services has a specialized team for Facebook Marketing that increases the click rate of your advertising campaign. With their marketing skills, the products in your company will reach the level of the spotlight they deserve.

7. Search Engine Optimization

Just as we said, nothing is more crucial than ensuring the SEO of your website. SEO Services India provides an all-round package that takes care of every aspect of digital marketing that your products need. Their unbelievably economical rates will make you come back for more.

8. Competition

Running Contests on Social media can take your brand awareness to another level. Brainstorm ideas with the team in your office and create viral content for your target audience.

9. Focus on Resolutions

Understanding the type of resolutions that people make for New Year should be your prime motive. Create a link between your products and the famous resolutions people make. Advertise accordingly.

10. Post-Festive Trends

Once the festive fever is gone, SEO Services India helps to create a robust strategy that pulls your target audience to your products. Their revolutionary working method creates a new definition of their meaning.

If your goal is to make your business grow, contact us right now.