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Why White Label SEO Services so famous for businesses ?

If you are among the digital marketer, then, you must be familiar with the growing popularity of the white label SEO services. This is solely due to the available opportunities for digital marketing in the current scenario. Any business that is considering a hike in the online traffic and looking for ways to generate leads, pick white label SEO services for best growth opportunities. The creators of online businesses have to deal with certain challenges. Such situations generate the need for various services that are aimed at extending the customer’s outreach.

In recent times, white label SEOs services have boomed in the market due to the limited resources in-house including everything related to the online business. They became the saviors by outsourcing the needs of every SEOs client and saving time and money at the same time.

Understand White Label SEO Services:

They are in the practice of outreaching the needs of the SEO clients to the third party. White Label SEO works between the requirements of the clients and the delivering SEO company. They redirect the needs of their clients to an expert SEO company.  Using SEO Reseller is an amazing way to contribute your clients with high-quality SEO services in India. It involves the wide range from search engine positioning to keep for keyword phrases. Keeping in mind the tough competition nowadays, certain dedicated firms also offer keyword analysis, PPC, content creation, Link management, and even page analysis.

The concern of accelerating the visibility over the web has given a golden opportunity for the White Label SEO business to thrive in the market at a rapid rate. Using professional optimum SEO services has become a fundamental element to flourish your business online. Other than that, White Label SEO service has many other benefits that provide to be an excellent asset for the company. Some of them are listed below.

  • Agencies could target their expertise area: There are plenty of fields in this business including web designing, e-commerce support, customer acquisition, and various backend procedures. Due to such broad SEO services, it may overburden a single agency and still not able to beat the needs of high quality. Thus, it is better to opt for SEO white label instead.
  • Cost-effective: It is quite expensive to maintain the in-house SEO team. Therefore, it is fine to outsource the needs of your clients that would also reduce the total budget, thus, ending with higher profits in no time.
  • Develop your brand: Imagine using high-quality SEO services under your name. And be prepared to be on the first page of Google. This is an excellent way to water your brand at such a platform, attracting more and more clients down the road.

Making quality with less time and thriving the business with investing less money. This is the reason why White Label SEO is getting so popular.

If you are ready to boost your agency with an expert white label SEO, you are just a click away http://www.seoservices-india.in/. Consult SEO services in Delhi and make your business happen now!

  • Published on
  • April 22, 2020
  • By
  • SeoServicesIndia

  • Categories:

Switch Your Website From HTTP To HTTPS To Avail Immense SEO Benefits

Switch Your Website From HTTP To HTTPS

Security is a ranking signal that Google uses to rank a website. Google has started a mission to make HTTPS a standard security protocol to be followed by all sites. But what’s the difference between HTTP and HTTPS? How does it truly make a difference in your SEO?

Difference Between HTTP and HTTPS

HTTP is an acronym for HyperText transfer protocol. It is widely used to transmit and receive information through the internet.

HTTPS, on the other hand, is an acronym for Secure HyperText Transfer Protocol. It ensures the safety of the information on a website. It prevents hackers from gaining access to confidential information via the internet.

Is HTTPS Necessary for Everyone?

Previously, HTTPS was only necessary for websites that accept online payments or other confidential information about their customers. However, after Google started considering security as a ranking factor, it has become mandatory for every website to migrate from HTTP to HTTPS, irrespective of whether you accept payments or not.

SEO Benefits of HTTPS

1. Safer Sites
With the rise in the number of cyberattacks, protecting users’ information has become more than important. Implementing HTTPS implies that your customers’ data is sheltered. This increases the trust factor of your website.

2. Google Rankings
Google loves sites that implement HTTPS. As mentioned above, security is a ranking factor. As soon as you implement HTTPS, you’ll notice a slight improvement in your Google rankings.

3. Increased Security
HTTPS adds respectability to your site. It ensures people and Google that the data you have is safe and that it can’t be hacked easily.

4. More Referrer Data
Whenever traffic passes from a secure HTTPS website to a non-secure HTTP website, the referral data may get stripped off. When you have an HTTPS website, you will attain more secure and detailed information about your visitors.

How to Switch from HTTP and HTTPS?

One of the best ways to migrate from HTTP and HTTPS is by buying an SSL certificate. As soon as you install the SSL certificate on your website, your site will change from HTTP to HTTPS.

SEO Services India is the leading SEO service agency in India. From improving your SEO to maintaining your website’s position in the SERPs, we can certainly help you with your online journey.

How Nofollow Links Will Now Affect Rankings?

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When you link to a website’s content, you vote for them as a quality post. Google then counts the number of links to determine the ranking of the site. However, if you wish not to vote the content, you can add a nofollow attribute in HTML.

A nofollow link is an HTML attribute that tells Google to ignore it while indexing the page. Nofollow was introduced to prevent blog comment spam.
However, after around 15 years, Google made tweaks in the nofollow attribute.

Google Now Treats Nofollow As A Hint

On September 10, 2019, Google announced:

“When nofollow was introduced, Google would not count any link marked this way as a signal to use within our search algorithms. This has now changed.
All the link attributes — sponsored, UGC, and nofollow — are treated as hints about which links to consider or exclude within Search.
We’ll use these hints — along with other signals — as a way to better understand how to appropriately analyze and use links within our systems.”

The update has created confusion in the SEO community about how to use this to boost rankings. Even a lot of SEO services agency India aren’t quite sure about the update. Fortunately, we are. And that’s what makes us the best SEO services in India.

Benefits of Nofollow Link

A lot of websites automatically place nofollow in all links on their site. This means they were taking unwanted advantage of multiple links irrespective of their credibility and authority. This created an unfair situation for publishers and marketers opting for legitimate SEO practices for boosting their rankings.

But now, after the update, Google will rank websites based on content quality. This allows Google to rank pages more accurately, while still providing relevant content to the searchers.

What impact will the Nofollow link will have now?

Websites who want to rank first on the search engines are already buying nofollow links. Since Google now considers nofollow as a hint, it can give a boost to the site linked to and even commercialize nofollow links.

However, the update will also encourage fairness and transparency in linking practices.

Final Thoughts

It is crucial to use links in your content. A good combination of nofollow and dofollow links will help you achieve maximum visibility on the internet and get the desired traffic too.

If you’re not sure how to leverage nofollow links, you can contact SEO Services India. Being the top SEO company in Delhi, we have a dedicated team to take care of your SEO.

10 Marketing Tips To Increase Your Sales This New Year

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As the countdown to the biggest festival named New Year’s Eve begins, it’s time for businessmen to pull up their socks and some customers to their products. But, how do you market your brand without being too obvious? How do you attract more customers to buy your products during this festive season? Find out the solutions in the following steps.

1. Social Media Marketing

Social Media Marketing services are in vogue due to the technological improvements in the online marketing sector. More people spend time on social media than over the search engines. This is where you must be focused on putting out the best of what’s in your pocket. The techniques of social media marketing in India are followed globally; they run on emotions. Target your audience by posting descriptive content with multiple relevant adjectives.

2. Videos

Studies reveal that videos tend to attract a better conversion rate due to their visually stimulating factors. Create and edit a video displaying your important products and don’t forget to embed captions. Not everyone listens to the audio.

3. Blogs

With the increasing pressure to create the best environment with limited resources after Christmas, people will look for DIYs over search engines. SEO Services India provides the best Social Media Marketing Services Delhi has ever seen. Contact them to design a timeproof marketing strategy for your business.

4. Content

Content is your gateway to the world of permanent customers. Make a strategy for posting alluring content on Social Media and your website to create a strong base of your customers that come back again and again to gain information.

5. Email Marketing

When you’ve posted a couple of blogs and posts on social media, it’s time to let your customers know about your products through email. Design a captivating theme for your email and connect with your audience better by targeting their needs.

6. Facebook Marketing

SEO Services has a specialized team for Facebook Marketing that increases the click rate of your advertising campaign. With their marketing skills, the products in your company will reach the level of the spotlight they deserve.

7. Search Engine Optimization

Just as we said, nothing is more crucial than ensuring the SEO of your website. SEO Services India provides an all-round package that takes care of every aspect of digital marketing that your products need. Their unbelievably economical rates will make you come back for more.

8. Competition

Running Contests on Social media can take your brand awareness to another level. Brainstorm ideas with the team in your office and create viral content for your target audience.

9. Focus on Resolutions

Understanding the type of resolutions that people make for New Year should be your prime motive. Create a link between your products and the famous resolutions people make. Advertise accordingly.

10. Post-Festive Trends

Once the festive fever is gone, SEO Services India helps to create a robust strategy that pulls your target audience to your products. Their revolutionary working method creates a new definition of their meaning.

Guide to the Google BERT Update and Its Impact on SEO

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Google recently announced a new update to its search engine ranking algorithm named BERT.

Not only SEO experts but Google themselves have called BERT as the most meaningful update in the last five years.

What is BERT?

According to the experts from the top SEO company in India,

BERT (Bidirectional Encoder Representations from Transformers) update is all about understanding natural language queries in a better way.

People have moved away from short searches and are using longer and conversational phrases to get relevant results.

BERT algorithm is designed to better understand searches that are longer, conversational, and are more complicated.

With the BERT update, Google will now be able to better understand user intent and what each specific word means in context to improve search results.

It will focus on words written on either side of the primary keywords to understand the searcher’s intent and will deliver results accordingly.

Impact of Bert on SEO

BERT will impact both well-written web content and not so well-written content.

For the latter, it will have a negative impact, the ranking and online visibility will decrease.

Moreover, content that focuses on keywords more than solving user’s queries is also in the risk zone as the BERT algorithm is all about picking content that is relevant to the natural language and offers real solutions to the searcher’s problem.

What to do if your website is negatively impacted?

If you were focusing on keywords more than user intent.

It’s time to hire an agency that provides SEO services in India as they’ll be able to create a lot of problem-solving content in a short span of time.

Keywords are still important but don’t make them your sole priority. Focus on providing better user experience.

Don’t try to sell on every content. Don’t try to optimize your content for BERT instead try to optimize content for your users, or people in your industry.

If there’s one common thing in all Google’s updates is that it forces websites to create content for its users and not search engines.

 creating content for your users is the best way to make sure that the next time Google brings a new update in its search algorithm, it doesn’t hamper your rankings negatively.

In order to get more detailed information, Google the latest update.

Bottom Line

BERT update is all about processing natural language queries in a better way. Instead of focusing only on keywords.

The updated algorithm will focus on what is written on either side of it to deliver relevant results. Therefore, stop trying to optimize your content for search engines and start optimizing it for humans.

For all the help you need to create professional-quality content that not only boosts your ranking but also makes sure you don’t get negatively impacted in a future update.

 Talk to the experts at SEO Services India – the Best SEO company in India.

Mobile SEO 2019: A Complete Guide to Auditing Your Site for Mobile SEO

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Mobile SEO 2019 …

Ensuring that the visitors experience flawless viewing of your website on mobile devices is referred to as mobile SEO. Building a responsive website for each and every device is the key to mobile-optimized websites. Even Google ranks mobile-friendly websites higher on SERPs.

However, there are other things you need to keep in mind while doing mobile SEO. Mobile SEO is a way of optimizing your website to give a smooth and hassle-free experience to your visitors. 

After the introduction of MFI (mobile-first indexing), Google started using the mobile version of a website for indexing and ranking. Hence, it is important to audit your website for mobile SEO. Mobile marketing brings more traffic than other forms of marketing. However, if you’re not aware of MFI or mobile SEO 2019 it is better to hire a company that provides SEO services in India.

Auditing Your Site for Mobile SEO 2019

  1. Optimize Content: Developing unique and engaging contents while optimizing the existing ones is one of the most crucial mobile SEO strategies for mobile-first indexing. Ensure that the content is full of useful information and use relevant keywords naturally. Using rich snippets increases the likelihood of getting clicked.
  2. Embrace Responsiveness: The three most important things that you should focus on while building a responsive website includes flexible site layout, lucid images, and seamless site-viewing. Make sure the loading speed across all the devices doesn’t exceed three seconds. Use accelerated mobile pages to create high-performing ads across all the devices and platforms. Ensure that you deal with a 404 error page, faulty navigation, and duplicate content on mobile devices
  3. Focus on UX: Customer experience should be your topmost priority while doing site audits for mobile. No user should miss the experience of your desktop site while navigating various pages on your mobile site. Make sure that CTA buttons are accessible with one touch and the images are clear and short (depending on the screen size).

Bottom Line

Optimizing your website for mobile will not only help you increase your website’s ranking on SERPs, but it will also boost your sales. A mobile-friendly site also enhances the brand’s image. If you’re not sure how to optimize your website for mobile, it’s better to hire a top SEO company in India.

SEO Services India is one of the best SEO company in India. They not only deal in optimizing the website, in fact, they’re also the best mobile marketing agency in India.

Also, Read Image SEO: How to Optimize Images for Google Image Search SEO?

  • Published on
  • August 14, 2019
  • By
  • SeoServicesIndia

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10 BEST SEO PLUGINS FOR WORDPRESS E-COMMERCE WEBSITES IN 2019

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WordPress is in use for over 10 years now and has millions of users who use it to make a name of their own on the internet. WordPress Ecommerce Website

It has changed and has added a lot of additional features along with many third-party plugins and add-ons provided by WordPress.

SEO specialists have made it more versatile and customizable. People now use WordPress as a website of their own.

They have even turned it into a full-fledged e-commerce marketing platform.  WordPress Ecommerce Website

The following are some of the best SEO plugins for WordPress e-commerce websites in 2019:

Yoast SEO

Known as one of the best SEO plugins for on-page sites, it allows the users to optimise their posts, analyse their metadata, improve keyword focus as well as analyse the readability of the content they post.

It is the best plugin if you want to improve your search performance. It also includes features like XML sitemap functionality.  

 

Jetpack

made by the team of WordPress, this plugin is an all-in-one package plugin that every WordPress site must-have.

It is best for analysing the website performance and traffic growth, website security and image optimisation.

 

Squirrly

this is one of the essential plugins for WordPress site, which helps users to create an effective SEO strategy with different features like SEO live assistant, keyword research, blogging assistant as well as weekly audits, etc.

LinkPatrol

every e-commerce marketing agency suggests that it is a plugin that keeps the website clean by removing the spam keywords and links present on it.

It also removes the outbound links, provides users with a dashboard. which they can use to check the link quality and effectiveness.  

 

Google XML Sitemaps

one of the most famous plugins, this is a tool that is not only free but also helps users to make their websites available on search engines.

This plugin indexes the WordPress site on different search engines which thus gives the site better ranks on SERPs.

 

Broken Link Checker

This plugin helps users to check their content for any 404 errors, broken links as well as any images that may be missing from the site.

It provides the option to prevent the search engines from following any broken links that may lead to no particular place or website.

 

Schema Pro WordPress Plugin

this is an update Rich Snippet plugin and helps users to get increased Click-through-rate on their advertisements.

It also helps to attract an increased number of traffic to the website. They do it by automating the schema makeup of the site.

 

SEOPresser

this plugin ensures that the WordPress site has accurate keywords, SEO optimisation and also analyses the high-quality keywords for it.  

 

PB SEO Friendly Images

this is used to audit your website images and helps to optimize all the different image attributes.

Rankie

it helps users to keep a check on the Google SERP rankings for different keywords. It also helps to generate potentially profitable keywords.

SEO Services India is a top SEO agency in Delhi which offers these plugins for the best possible optimisation of your WordPress e-commerce websites. Their experts provide assistance with everything and guarantee profitable results.

They are specialists who are considered to be the best SEO company in India, who design different strategies based on your needs regarding E-commerce SEO for WordPress as well as other services.

They are the best digital marketing agency in Delhi who also offer other services for e-commerce websites like PPC marketing, Social media optimisation and other services to attract customers effectively.

 

How to Optimize for Googles Featured Snippets in 2019

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The core role of google is to give a quick and precise response upon each organic search result. Therefore, it’s upon websites owners and their working crew to ensure that they create well-optimized snippets.

This will ensure that their content is featured upon related search.

This is quite important because it will generate traffic for the site through the high number of clicks your featured snippets get.

Know how to optimize for google’s featured snippets in 2019, let’s begin with –

What are featured snippets?

Featured Snippets are answers or direct responses offered by google upon any query submitted to the search engine.

They are usually arrayed above the organic search results. They are specifically designed to precisely and directly answer the question what, why, when, how and which on the topic in question.

The main importance of featured snippets is to intimidate traffic into your website.

It’s always an important strategy to optimize your snippets to be featured by Google.

Lucky for those who don’t know anything about this because SEO Services India, has got you covered. We offer snippets optimization services which are significant to your website.

Types of Snippets

Featured snippets are divided into four main different types. Let’s take a look at each of them.

Paragraph form snippets: This kind of snippets are designed to give a response to a query, basically answering the questions how what is or who. They are always in text form and are fitted in the snippet block above the organic search results.

List form snippets: They are designed to give instructions or guidelines in a systematic manner. Generally, the responses are listed in a step-by-step manner or numerically.

Table form snippets: For the queries that demand well organised and readable responses, table snippets appear. The answers are organised in a table to enhance simplicity in reading and ensure they are straight to the point.

Video form snippets: Google also can gather video responses depending on the type of question submitted. They get the responses mostly from YouTube. This type of snippets is known as video snippets.

Difference between Featured snippets and Rich Snippets

As said above, Featured snippets are answers which display above organic search results. On the other hand,

Rich snippets are more like organic search results but are more detailed.

Rich Snippets can, therefore, appear anywhere in the organic search results, not like the Featured ones which appear only on top.

The Rich Snippets contains more about the original website, things like the ratings, images products etc. They are therefore known to generate more traffic than other search results.

What to do so as to optimize for Google’s Featured Snippets

SEO SERVICES in Delhi has compiled some tips on how to optimize for Featured Snippets.

  1. Search Engine Optimization

In the current era, websites which are not indulging in enhanced SEO practices are hard to be ranked by google. If you really want your content to be featured by google, you better start incorporating well detailed and optimized content in your website.

  1. Update Your Website Regularly

Change is inevitable. The information or the content in your websites gets outdated with time. It is important to run regular update and maintenance to your website by renewing the content.

Do current research and renew your web-content accordingly. This will increase the chances of your content being ranked and featured by google.

  1. Ensure Your Content Is Versatile And Tactical

Make sure that whatever content you put in your website covers a wide range of what you offer.Also, it’s important to strategize your answers in a more precise and straight forward manner to attract more visitors. Avoid complex content and at the same time, uninformed content.

  1. Add Relevant Images

Images and photos always work a charm at attracting the attention of any reader. Ensure that the images that you put in your content are relevant and attractive.

Add some short descriptions with the images for them to be more informative. Update them accordingly to avoid outdated information to know more about image seo at seo services India.

If your goal is to make your business grow, contact us right now.